Using Gifs In Your Digital Marketing

Nothing is as pleasant as finding and texting the perfect animated gem.

Over the last years, GIFs have become an indispensable part of our social media interactions. And while it’s easy to assume that animated GIFs are just a fun way to communicate with each other, they resonate with many individuals you want to connect to in your target audience and offer a way to reach your customers in a form of communication they relate to. When inserted into paid ads, GIFs seem to conquer KPIs like no other, bringing in more clicks, better engagement rates, and higher conversions than traditional marketing techniques.

The team from Visme have put together this new infographic, that will teach you everything that you need to know in order to incorporate GIFs into your digital marketing strategy.

Created with Visme